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about the company


Elspeth Radford - Founder and Designer'Isn't it funny how life evolves!'

In 1988, from our farm outside of Burra in South Australia, I started to make country clothes that looked good and wore well, for my two sons. I started with my trusty Bernina sewing machine, the best components available and a very clear vision of what country kids and I wanted to wear. It had to be smart, durable, fashionable and comfortable.

Now in our 16th year, those principles still guide Saltbush and we have developed our well loved grown-ups range. The more we grow, the stronger is my commitment to the garments we create for our customers.

We've proven that our combination of classic design, casual look, high quality raw materials and strict adherence to the finest production methods results in a unique range of clothing.

We've proven that women throughout Australia believe in what we create. They believe that clothes are not just an expression of their fashion sense, but also an expression of their lifestyle. We also know that clothing is an important buying decision. Our 16 years of history ' and our recent research ' confirms that good value is the key. Our new range again holds firm to the belief that if our clothing looks good and functions well, that if our designs are classic and our fabrics 'today', then we will deliver a rare combination of form and function. And we know that this is what our segment of the market wants. I suppose it's because we are entering our sixteenth year (remember being 16 and wanting to change the world?) that I have been a bit introspective lately.

'Remember being 16
and wanting to change the world?'

I wanted to know that the ideals my husband Graham and I had when we started Saltbush were still alive and well and guiding the company today. I also wanted to make sure our values were still intact. With that in mind, we've had out values 'checked', by a company that specialises in this. All of us who work at Saltbush went through a values workshop and the result was really great. I'm very proud to tell you that values like honesty, hard work, happiness, originality and friendship are dominant in our company.

So with Saltbush, you get more than the garments you buy. You get our commitment to provide you with the best available clothing for your lifestyle and your needs.

Garments that will look just as fabulous in the city or country.

You also get a set of values that were first expressed on the back verandah of our station in 1988. Very high in that set of values is the importance of our customers. All of us at Saltbush hope you enjoy this new range. And as our life and our business continues to evolve, our focus on your needs will not change.

At Saltbush, you will deal with real people and a company that cares about you!

Elspeth Radford - Founder and Designer